Zone Perfect is the maker of an array of fantastic tasting high energy bars. They make all-natural nutrition bars that are good for you – while tasting like they aren’t. Their mission is to combine great taste with balanced nutrition to help people to fuel their creativity and enrich their lives.
To help them towards this goal, eWOMP Technologies, a provider of customized email and viral marketing solutions, has helped them along the way.
There has been recent concern that the student loan Bill which was passed with the health care reform Bill recently will not have any impact on private student loan providers, such as Fynanz, on which Brad Powers sits on the board. This statement was actually made by Chirag Chaman, who is the current COO of Fynanz. According to Chaman, if anything, this Bill will actually be beneficial to the students, which is one of Fynanz’s main goals. As well, if the students benefit then the credit union will also benefit which ultimately will help everyone involved.
Brad Powers and Fynanz
Fynanz is a superb program for students who feel a lot of pressure when it comes to financing. Anyone who is involved in this program can take pride in what it provides for students. Brad Powers is definitely one who enjoys this organization, and thus uses his time to support it. Ultimately what this is going to mean is that private banks will no longer be taking fees. It will cut out this middle man as it were and there will be an expansion of the direct lending program from the government. As well, this will save taxpayers $61 billion in the next decade and will use this to increase Pell grants for students.
Brad Powers, CMO of Wanakee Hair Products and previous Executive Vice President, Sales and Marketing for eWOMP Technologies (a provider of customized email and viral marketing solutions), has a wealth of experience in technology and industry markets. He is someone who most likely follows news’ updates in these areas.
So it wouldn’t come as a great surprise if someone like Powers was interested in the latest new technology from Google. The company has added a new feature which will bring its Earth software’s 3D perspective to web browsers. The name for this new invention is Earth view. This new technology will be easily accessible to anyone who installs the original browser plug-in the company issued in 2008. Anyone fascinated by technological advancements, like someone such as Brad Powers, may benefit from it to view borders of mountains, hills and world canyons in a very striking way.
Many students are nervous about the student loan bill that recently passed in the House with the health care reform bill. Fynanz, a New York, N.Y. based provider of custom private student loans, says that students needn’t worry. As COO of Fynanz, Chirag Chaman, explains, “The bill overall doesn’t affect private student lending, and even if it does, it helps the borrower, so it is a positive for the industry.”
Fynanz, where Brad Powers is on the Board, recently created a new alliance with CUNA Strategic Services to help credit unions in the private student loan market. He explains as well that “Need-based aid for students is important. The funds hadn’t been growing the past few years and [the increases] were needed.”
Clark University, the alma mater of Brad Powers, is located in Worcester, Massachusetts. It was founded in the year 1889, and its business school, the Graduate School of Management was founded in 1982. The student population of the GSOM is 300, while the greater student body size of Clark University as a whole is about 3,000. The GSOM is accredited by the Association to Advance Collegiate Schools of Business, and it is frequently ranked as a “Best Business School” by the Princeton Review.
Students at GSOM range in age from 22-29, with about a 47%/53% male/female ratio.
Brad Powers is on the board of the Graduate School of Management at Clark University. This is no surprise since Brad is himself a graduate of Clark University, receiving both his BA is psychology and MBA from the GSOM at Clark.
Located in Worcester, Massachusetts, Clark University is a school with a vision. According to the Dean’s letter of Welcome, there are three main “Ingredients of Success” which Clark University supplies to its students. These ingredients are:
1. Business Skills: There is a strong emphasis placed on the development of the business skills required to succeed, including finance and marketing, and related areas of utmost importance such as ethics and creativity. An ideal environment is created at Clark to assure these skills are transmitted to each student.
2. Global Savvy: Students at Clark arrive from just about every country in the world. At Clark this is believed to create an enriching environment for the students from the United States as well as the students from abroad, helping them with understanding the international aspects of business.
3. Social Awareness: The students at Clark University learn all the aspects of business, including the promotion of environmental awareness and responsibility as well as the spirit of entrepreneurialism.
In an article that Brad Powers wrote in 2008 called, “Leveraging Social Networking Sites: Online Lead Generation” he evaluates how powerful advertising really is on social networking sites.
He states that two out of every three Internet users visits a social networking site each day, and that they find that these online visitors really do pay attention to the advertisements that they see. Such users are inherently good at multi-tasking.
As Brad Powers explains, “Marketers have found that social network users not only see the ads, but interact with them. Members of this group are, after all, the ultimate multi-taskers. Which is why lead generation firms have found some of the new inventory available through social networking sites to be high converting inventory.”
See amazing results with this YouTube video where a regular woman explains how she has vastly improved her hair with Wanakee hair care products. As Chief Marketing Officer at Wanakee Design and Products, Brad Powers worked to directly market these high-end cosmetic products.
After receiving his BA and MBA from Clark University, Brad Powers first venture into the world of business was as the chief marketing officer at Wanakee Design and Products. At Wanakee Mr. Powers contributed to the business of direct marketing of high-end cosmetics and beauty products.
At eWOMP Technologies Brad Powers was the executive vice president for sales and marketing. As such he created strategies for marketing using email and other solutions for giant corporations including Microsoft, Zone Perfect, Prometic, and Thompson Learning.