Brad Powers

According to the annual Unisfair marketing survey in May 2010, social media is the hottest channel for lead generation among technology marketing professionals.  For instance, another study showed that 51% of Facebook fans and 67% of Twitter followers found that they were more likely to buy the brands that they like on Facebook and Twitter. This, again, strengthens the tie between social media and lead generation.  Certainly, for lead generation experts like Brad Powers, this news can be very helpful for the development of future campaigns.

This article offers helpful and quick tips about how to use lead generation for social media. It explains that you need to share content that showcases your expertise.  The article continues by giving helpful examples of how to do so. It’s definitely worth a quick read!

Any business can be improved with an internet marketing plan.  As any experienced internet marketing professional, such as Brad Powers, can explain, an internet marketing plan can make your business more competitive.

This article explains 10 tips to think about on your way to making your plan.  First, of course, you need to identify the objective of your strategy.  You’ll need to design a marketing funnel for your business which includes the top part where the clients enjoy discounted products and so on.  You should know your competitors and what they are doing and should define your target market.

These are but a few of the many tips offered in this interesting and helpful article about internet marketing strategies.

In an article that Brad Powers wrote in 2008 called, “Leveraging Social Networking Sites: Online Lead Generation” he evaluates how powerful advertising really is on social networking sites.

He states that two out of every three Internet users visits a social networking site each day, and that they find that these online visitors really do pay attention to the advertisements that they see. Such users are inherently good at multi-tasking.

As Brad Powers explains, “Marketers have found that social network users not only see the ads, but interact with them. Members of this group are, after all, the ultimate multi-taskers. Which is why lead generation firms have found some of the new inventory available through social networking sites to be high converting inventory.”

See amazing results with this YouTube video where a regular woman explains how she has vastly improved her hair with Wanakee hair care products. As Chief Marketing Officer at Wanakee Design and Products, Brad Powers worked to directly market these high-end cosmetic products.

After receiving his BA and MBA from Clark University, Brad Powers first venture into the world of business was as the chief marketing officer at Wanakee Design and Products.  At Wanakee Mr. Powers contributed to the business of direct marketing of high-end cosmetics and beauty products.

At eWOMP Technologies Brad Powers was the executive vice president for sales and marketing. As such he created strategies for marketing using email and other solutions for giant corporations including Microsoft, Zone Perfect, Prometic, and Thompson Learning.