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	<title>Brad Powers &#187; Brad Powers</title>
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	<link>http://www.bradpowers.net</link>
	<description>Marketing</description>
	<lastBuildDate>Wed, 15 Jun 2011 07:58:54 +0000</lastBuildDate>
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		<title>Michelle Branch is Back!</title>
		<link>http://www.bradpowers.net/michelle-branch-is-back/</link>
		<comments>http://www.bradpowers.net/michelle-branch-is-back/#comments</comments>
		<pubDate>Wed, 15 Jun 2011 07:58:54 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[Brad Powers]]></category>
		<category><![CDATA[Music Industry]]></category>
		<category><![CDATA[Loud Music]]></category>
		<category><![CDATA[Michelle Branch]]></category>
		<category><![CDATA[Pop]]></category>
		<category><![CDATA[West Coast Time]]></category>

		<guid isPermaLink="false">http://www.bradpowers.net/?p=157</guid>
		<description><![CDATA[After six years away from the pop world, Michelle Branch has returned with a new album called &#8216;West Coast Time.&#8217; Though it won&#8217;t be released until later this year, Branch has already out her new single &#8216;Loud Music&#8217; on iTunes. Many feel that Branch has returned to her calling with this song (and album), and [...]]]></description>
			<content:encoded><![CDATA[<p>After six years away from the pop world, Michelle Branch has returned with a new album called &#8216;West Coast Time.&#8217; Though it won&#8217;t be released until later this year, Branch has already out her new single &#8216;Loud Music&#8217; on iTunes. Many feel that Branch has returned to her calling with this song (and album), and that she will surely make a splash on her way back into pop. What do you think?</p>
<p>&nbsp;</p>
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		<title>Christina Aguilera Joins &#8216;The Voice&#8217; Judges</title>
		<link>http://www.bradpowers.net/christina-aguilera-joins-the-voice-judges/</link>
		<comments>http://www.bradpowers.net/christina-aguilera-joins-the-voice-judges/#comments</comments>
		<pubDate>Wed, 27 Apr 2011 05:30:21 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[Brad Powers]]></category>
		<category><![CDATA[Music Industry]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Christina Aguilera]]></category>
		<category><![CDATA[Jay Leno]]></category>
		<category><![CDATA[Singing]]></category>
		<category><![CDATA[The Tonight Show]]></category>
		<category><![CDATA[The Voice]]></category>
		<category><![CDATA[Vocal Competition]]></category>

		<guid isPermaLink="false">http://www.bradpowers.net/?p=147</guid>
		<description><![CDATA[“The Voice” is the newest American television talent show. The competition focuses on genuine vocal ability, so who better to join the panel of judges than Christina Aguilera? The incredible vocalist shared her thoughts on the Tonight Show with Jay Leno, saying: “The concept was just undeniable, it takes music back to a time when [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.bradpowers.net/wp-content/uploads/2011/04/Christina-Aguilera-Tonight-Show-with-Jay-Leno.jpg"><img class="alignleft size-medium wp-image-148" title="Christina-Aguilera-Tonight-Show-with-Jay-Leno" src="http://www.bradpowers.net/wp-content/uploads/2011/04/Christina-Aguilera-Tonight-Show-with-Jay-Leno-200x300.jpg" alt="" width="200" height="300" /></a>“The Voice” is the newest American television talent show. The competition focuses on genuine vocal ability, so who better to join the panel of judges than Christina Aguilera? The incredible vocalist shared her thoughts on the Tonight Show with Jay Leno, saying:</p>
<p>“The concept was just undeniable, it takes music back to a time when there weren’t music videos, or access to the internet, and it was about the real voice.”</p>
<p>The singer added that she was excited to share her personal experiences with the show’s contestants. “I never make mistakes, I never forget lyrics, I never trip up on stage, I never do anything wrong,” she joked.</p>
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		<title>The Music Industry and Rebecca Black</title>
		<link>http://www.bradpowers.net/the-music-industry-and-rebecca-black/</link>
		<comments>http://www.bradpowers.net/the-music-industry-and-rebecca-black/#comments</comments>
		<pubDate>Wed, 23 Mar 2011 07:14:53 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[Brad Powers]]></category>
		<category><![CDATA[Music Industry]]></category>
		<category><![CDATA["Friday"]]></category>
		<category><![CDATA[Rebecca Black]]></category>

		<guid isPermaLink="false">http://www.bradpowers.net/?p=145</guid>
		<description><![CDATA[The music industry has a new addition&#8230;. While Rebecca Black&#8217;s song &#8220;Friday&#8221; was met with confusion, dismay, ridicule, enthusiasm and obsession, the music video already has 36 million views on YouTube and has gone completely viral. Rolling Stone writes that the vocals have &#8220;a peculiar tonality that inadvertently highlights the absurdity of boilerplate pop lyrics,&#8221; [...]]]></description>
			<content:encoded><![CDATA[<p>The music industry has a new addition&#8230;. While Rebecca Black&#8217;s song &#8220;Friday&#8221; was met with confusion, dismay, ridicule, enthusiasm and obsession, the music video already has 36 million views on YouTube and has gone completely viral. <em>Rolling Stone</em> writes that the vocals have &#8220;a peculiar tonality that inadvertently highlights the absurdity of boilerplate pop lyrics,&#8221; and adds that the sound is &#8220;unlike anything else in pop music.&#8221;<br />
The question is, is that a good thing?</p>
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		<title>Recent Online Education News</title>
		<link>http://www.bradpowers.net/recent-online-education-news/</link>
		<comments>http://www.bradpowers.net/recent-online-education-news/#comments</comments>
		<pubDate>Tue, 22 Feb 2011 08:43:40 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[Brad Powers]]></category>
		<category><![CDATA[Online Education]]></category>

		<guid isPermaLink="false">http://www.bradpowers.net/?p=138</guid>
		<description><![CDATA[Over the last ten years or so, there has been a significant increase in the use of online education for many universities and higher education institutions. That is not news. What is news, according to an official from the University of California-Irvine, is that all American campuses will soon be offering some type of “free [...]]]></description>
			<content:encoded><![CDATA[<p>Over the last ten years or so, there has been a significant increase in the use of online education for many universities and higher education institutions.  That is not news. What is news, according to an official from the University of California-Irvine, is that all American campuses will soon be offering some type of “free open courseware.”</p>
<p>This was the discussion that took place a few weeks ago on the UC Irvine campus which focused on the various “trends in free course material and how making textbooks, lectures and other course materials available online free of charge has changed higher education.”  Indeed, it has even been predicted that this type of courseware will soon be standard at “small community colleges and research universities alike.”</p>
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		<item>
		<title>Using YouTube For Educational Purposes</title>
		<link>http://www.bradpowers.net/using-you-tube-for-educational-purposes/</link>
		<comments>http://www.bradpowers.net/using-you-tube-for-educational-purposes/#comments</comments>
		<pubDate>Tue, 08 Feb 2011 08:15:12 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[Brad Powers]]></category>
		<category><![CDATA[Online Education]]></category>

		<guid isPermaLink="false">http://www.bradpowers.net/?p=135</guid>
		<description><![CDATA[New program that helps you distinguish the good from the bad on YouTube.]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.bradpowers.net/wp-content/uploads/2011/02/YouTube.bmp"><img class="alignleft size-full wp-image-136" title="YouTube" src="http://www.bradpowers.net/wp-content/uploads/2011/02/YouTube.bmp" alt="" /></a>Even though YouTube might be a great time waster and something that parents, teachers and educators in general want to ensure the children in their care avoid, great educational material can be gleaned if just a little selectivity is employed.   But how can you weed out the bad stuff so that children are free to benefit from the good?</p>
<p>Thanks to M86 Security (an Internet Security Company) there is now a service that achieves this goal. VuSafe is a free website designed to enable educators to seek out worthy video content from YouTube (as well as other sites).  In addition, the software lets you take good video clips to an online library and share them with students, omitting anything inappropriate.</p>
<p>So for those looking for a fun and enjoyable way to get an online education without the negative stuff, VuSafe is a great way to do it.</p>
]]></content:encoded>
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		<title>Knewton to Provide Math Programs for ASU</title>
		<link>http://www.bradpowers.net/knewton-to-provide-math-programs-for-asu/</link>
		<comments>http://www.bradpowers.net/knewton-to-provide-math-programs-for-asu/#comments</comments>
		<pubDate>Tue, 25 Jan 2011 09:33:25 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[Brad Powers]]></category>
		<category><![CDATA[Online Education]]></category>
		<category><![CDATA[Arizona State University]]></category>
		<category><![CDATA[Knewton Company]]></category>

		<guid isPermaLink="false">http://www.bradpowers.net/?p=132</guid>
		<description><![CDATA[Knewton is an online company that provides personal educational aid to help increase scores on tests like the GMAT. Now, the company is taking online education to the next level by providing real university math programs for Arizona State University students. Students who score lower than a certain grade will be required to use the [...]]]></description>
			<content:encoded><![CDATA[<p>Knewton is an online company that provides personal educational aid to help increase scores on tests like the GMAT. Now, the company is taking online education to the next level by providing real university math programs for Arizona State University students. </p>
<p>Students who score lower than a certain grade will be required to use the Knewton learning program. Through the program, students will receive homework assignments based on their personal levels and learning styles. That way, the students will adapt to the material at their own pace, with personalized instruction. ASU will also use the program to gather information about the students’ learning process, which will enable them to provide more suitable tutoring classes in person. </p>
<p>ASU’s introductory math courses will also integrate Knewton’s program. Course professors will be able to use the program to help students strengthen their individual weaknesses. </p>
<p>The integration of the program into school policy may herald a dramatic change in the schooling system over the course of the next few years. </p>
]]></content:encoded>
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		<item>
		<title>How Does Viral Marketing Work?</title>
		<link>http://www.bradpowers.net/how-does-viral-marketing-work/</link>
		<comments>http://www.bradpowers.net/how-does-viral-marketing-work/#comments</comments>
		<pubDate>Fri, 07 Jan 2011 07:25:18 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[Brad Powers]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[Viral Marketing]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://www.bradpowers.net/?p=130</guid>
		<description><![CDATA[Internet marketing experts like Brad Powers are familiar with the various techniques used by online businesses today. An increasingly popular method is viral marketing. Why? A viral marketing campaign, if successful, is an inexpensive way to promote awareness and interest in a product, brand name or idea. Viral marketing uses social networks and other popular [...]]]></description>
			<content:encoded><![CDATA[<p>Internet marketing experts like Brad Powers are familiar with the various techniques used by online businesses today. An increasingly popular method is viral marketing. Why?</p>
<p>A viral marketing campaign, if successful, is an inexpensive way to promote awareness and interest in a product, brand name or idea. Viral marketing uses social networks and other popular sites to draw a large crowd and to spread information rapidly- for free. The hard part is thinking of something that will generate enough interest or amusement for it to then be shared. Many companies use entertaining or fascinating video clips to do the job. Images work well, too. The video is seen by the first layer of audience, which then posts it on its Facebook, MySpace or Twitter page. More and more people are exposed to the video, and the brand name/product is immediately well known. </p>
]]></content:encoded>
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		<item>
		<title>The &#8216;Will It Blend?&#8217; Viral Marketing Campaign</title>
		<link>http://www.bradpowers.net/the-will-it-blend-viral-marketing-campaign/</link>
		<comments>http://www.bradpowers.net/the-will-it-blend-viral-marketing-campaign/#comments</comments>
		<pubDate>Thu, 23 Dec 2010 08:56:35 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[Brad Powers]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[Viral Marketing]]></category>
		<category><![CDATA[Will It Blend]]></category>

		<guid isPermaLink="false">http://www.bradpowers.net/?p=127</guid>
		<description><![CDATA[This video is one of many created by BlendTec, and is a part of the company’s viral marketing campaign. Tom Dickson, the company founder, wanted to show the strength of his blenders, and so began a series of videos in which he attempts to blend various items, including an iPhone, marbles, credit cards, Bic lighters [...]]]></description>
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<p>This video is one of many created by BlendTec, and is a part of the company’s viral marketing campaign. Tom Dickson, the company founder, wanted to show the strength of his blenders, and so began a series of videos in which he attempts to blend various items, including an iPhone, marbles, credit cards, Bic lighters and more. Curiosity, as well as the sheer absurdity of the idea, drew an enormous crowd of viewers, and these videos are now well known across the globe. Viral marketing experts such as Brad Powers are undoubtedly familiar with this advertising technique, as well as many others.</p>
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		<item>
		<title>The Most Important Viral Marketing Tip</title>
		<link>http://www.bradpowers.net/the-most-important-viral-marketing-tip/</link>
		<comments>http://www.bradpowers.net/the-most-important-viral-marketing-tip/#comments</comments>
		<pubDate>Thu, 16 Dec 2010 10:01:14 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[Brad Powers]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[Viral Marketing]]></category>
		<category><![CDATA[viral marketing tips]]></category>

		<guid isPermaLink="false">http://www.bradpowers.net/?p=121</guid>
		<description><![CDATA[Online marketing experts like Brad Powers understand that viral marketing is a cheap, easy way to get your message out, or promote a product or brand name. The most successful viral marketers today use social networks like Facebook, along with a bit of creativity, to spread their messages like wildfire. There are a few things [...]]]></description>
			<content:encoded><![CDATA[<p>Online marketing experts like Brad Powers understand that viral marketing is a cheap, easy way to get your message out, or promote a product or brand name. The most successful viral marketers today use social networks like Facebook, along with a bit of creativity, to spread their messages like wildfire. </p>
<p>There are a few things that you should know if you plan on partaking in a viral campaign. First, make sure your message can be easily shared, linked to and bookmarked. Make sure the format allows for copying or embedding on other sites, as this is the key aspect of viral marketing. Be sure to have your message accessible to all. People should not be required to register, download or unlock any sort of codes in order to view your message. Accessing your message should be free and simple; this way more and more people will enjoy it, and share it!</p>
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		<title>Gmail- A Perfect Example of Viral Marketing</title>
		<link>http://www.bradpowers.net/gmail-a-perfect-example-of-viral-marketing/</link>
		<comments>http://www.bradpowers.net/gmail-a-perfect-example-of-viral-marketing/#comments</comments>
		<pubDate>Thu, 09 Dec 2010 06:23:59 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[Brad Powers]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Marketing]]></category>
		<category><![CDATA[Viral Marketing]]></category>
		<category><![CDATA[Gmail]]></category>
		<category><![CDATA[Google Mail]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://www.bradpowers.net/?p=112</guid>
		<description><![CDATA[Google is well-known as one of the largest companies in the world- with the smallest advertising budget. They have managed this by using a strategy that produces an enormous amount of word-of-mouth advertising, or, viral marketing. Viral marketing is an advertising technique which uses videos, photos, articles or audio clips which are ‘cool’, interesting or [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.bradpowers.net/wp-content/uploads/2010/11/gmail1.jpg"><img class="alignleft size-medium wp-image-113" title="gmail1" src="http://www.bradpowers.net/wp-content/uploads/2010/11/gmail1-300x153.jpg" alt="" width="300" height="153" /></a>Google is well-known as one of the largest companies in the world- with the smallest advertising budget. They have managed this by using a strategy that produces an enormous amount of word-of-mouth advertising, or, viral marketing. Viral marketing is an advertising technique which uses videos, photos, articles or audio clips which are ‘cool’, interesting or amusing that are spread throughout a large social group.</p>
<p>In Google’s case, their “Gmail” email service was available only for people who had been invited in by current members. The Gmail rules created the feeling of some sort of elite club, and drew its social networking-users into the role of salesmen. Viral marketing professionals such as Brad Powers are familiar with this, and various other marketing techniques which are used throughout the web.</p>
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