Brad Powers

In an article that Brad Powers wrote in 2008 called, “Leveraging Social Networking Sites: Online Lead Generation” he evaluates how powerful advertising really is on social networking sites.

He states that two out of every three Internet users visits a social networking site each day, and that they find that these online visitors really do pay attention to the advertisements that they see. Such users are inherently good at multi-tasking.

As Brad Powers explains, “Marketers have found that social network users not only see the ads, but interact with them. Members of this group are, after all, the ultimate multi-taskers. Which is why lead generation firms have found some of the new inventory available through social networking sites to be high converting inventory.”

See amazing results with this YouTube video where a regular woman explains how she has vastly improved her hair with Wanakee hair care products. As Chief Marketing Officer at Wanakee Design and Products, Brad Powers worked to directly market these high-end cosmetic products.

After receiving his BA and MBA from Clark University, Brad Powers first venture into the world of business was as the chief marketing officer at Wanakee Design and Products.  At Wanakee Mr. Powers contributed to the business of direct marketing of high-end cosmetics and beauty products.

At eWOMP Technologies Brad Powers was the executive vice president for sales and marketing. As such he created strategies for marketing using email and other solutions for giant corporations including Microsoft, Zone Perfect, Prometic, and Thompson Learning.