Brad Powers

According to the annual Unisfair marketing survey in May 2010, social media is the hottest channel for lead generation among technology marketing professionals.  For instance, another study showed that 51% of Facebook fans and 67% of Twitter followers found that they were more likely to buy the brands that they like on Facebook and Twitter. This, again, strengthens the tie between social media and lead generation.  Certainly, for lead generation experts like Brad Powers, this news can be very helpful for the development of future campaigns.

This article offers helpful and quick tips about how to use lead generation for social media. It explains that you need to share content that showcases your expertise.  The article continues by giving helpful examples of how to do so. It’s definitely worth a quick read!

In terms of its physical structure, Clark University has probably come a long way since Brad Powers was an undergraduate and graduate student there.  But as a GSOM (Graduate School of Management) Board member, Powers is probably able to keep abreast of what is going on at his old school.  There are currently three new building/renovation projects taking place including the new John & Kay Bassett Admissions Center which looks to be quite something, featuring a state of the art facility “that will allow Clark to showcase the University’s strengths.”  It is named for President John Bassett, due to be president at Heritage University in Washington State, and his wife Kay.  In addition, the Wright and Bullock Halls are undergoing “substantial makeovers” too.

For an informative and interesting summary of the importance of blogging and how this popular form of communication can help small and large businesses, take a look at “Blogging: Important and Necessary To Your Social Media Marketing Plan.” This brief article can help even the least computer savvy person understand what is meant by SEO and the potential benefit to a company that writing a good blog can bring.

Blogging is an important tool for internet marketers.  Having a blog is perhaps the single most important element in a business’s social media marketing strategy. There are several reasons this is true, and perhaps the most important of those reasons is what is known as SEO or Search Engine Optimization.

In a blog that you are writing, you are in control of the content. In order for your blog to be recognized by “web crawlers” or “bots” you need to include “keywords” so that your blog becomes visible to those potential customers who use those keywords in a search on a search engine which uses those web crawlers to find results for those searches. To gain even more visibility it is very helpful to have people that are reading your blog to put the link to your blog on their Facebook or Twitter pages. The more readership and fans you have, the greater linking opportunities your blog will have, and the more traffic to your site you will bring to your blog.

Taking this to the next level, the more interesting and informative your blog is, the better the chances that one of your readers will decide to repost your blog on to a social media bookmarking site, such as Mixx, Digg, StumbleUpon and others. These are places where you can really boast your readership and traffic to your site, and hopefully begin to see real results.

Internet marketers such as  Brad Powers and other experts in the field, are always searching for better, faster and more efficient ways to  maximize their business and marketing successes using the powerful tool of the internet.

Any business can be improved with an internet marketing plan.  As any experienced internet marketing profession, such as Brad Powers, can explain, an internet marketing plan can make your business more competitive.

This article explains 10 tips to think about on your way to making your plan.  First, of course, you need to identity the objective of your strategy.  You’ll need to design a marketing funnel for your business which includes the top part where the clients enjoy discounted products and so on.  You should know your competitors and what they are doing and should define your target market.

These are but a few of the many tips offered in this interesting and helpful article about internet marketing strategies.

In recent news, Fynanz, Inc. is welcoming a new member to its executive team.  Jim Merrill will be a Senior Vice President of Sales for Fynanz, Inc. where Brad Powers is an Advisor.

Merrill most recently served as the Senior Vice President of the New Jersey Credit Union League.  During his four year tenure there, he built and grew the products and service division of the league by over 30%.

About the new position, Merrill said, “In my prior role, we were the first of the growing list of more than 25 credit union leagues that formally announced their support of Fynanz and cuStudentLoans.org. I am extremely pleased that I was part of the first league that partnered with Fynanz and I continue to be impressed by the positive impact the program has on our credit unions, schools and students.  I look forward to being part of the team as Fynanz continues to set the standard for private student loans nationwide.”

Anyone interested in Clark University and its many services, programs and degrees can now become even better informed.  Clark University, where Brad Powers serves on the GSOM Board, has its own channel on YouTube.  On their channel, Clark University features news and events that influence the atmosphere and student life at Clark; they offer a window into the exceptional academics at the University and more.  Join Alumni like Brad Powers in supporting Clark University in many ways by enjoying the videos here and finding out more about this great institution.

Zone Perfect is the maker of an array of fantastic tasting high energy bars.  They make all-natural nutrition bars that are good for you – while tasting like they aren’t.  Their mission is to combine great taste with balanced nutrition to help people to fuel their creativity and enrich their lives.

To help them towards this goal, eWOMP Technologies, a provider of customized email and viral marketing solutions, has helped them along the way.

There has been recent concern that the student loan Bill which was passed with the health care reform Bill recently will not have any impact on private student loan providers, such as Fynanz, on which Brad Powers sits on the board.  This statement was actually made by Chirag Chaman, who is the current COO of Fynanz.  According to Chaman, if anything, this Bill will actually be beneficial to the students, which is one of Fynanz’s main goals.  As well, if the students benefit then the credit union will also benefit which ultimately will help everyone involved.

Brad Powers and Fynanz

Fynanz is a superb program for students who feel a lot of pressure when it comes to financing.  Anyone who is involved in this program can take pride in what it provides for students.  Brad Powers is definitely one who enjoys this organization, and thus uses his time to support it. Ultimately what this is going to mean is that private banks will no longer be taking fees. It will cut out this middle man as it were and there will be an expansion of the direct lending program from the government.  As well, this will save taxpayers $61 billion in the next decade and will use this to increase Pell grants for students.

Brad Powers, CMO of Wanakee Hair Products and previous Executive Vice President, Sales and Marketing for eWOMP Technologies (a provider of customized email and viral marketing solutions), has a wealth of experience in technology and industry markets.  He is someone who most likely follows news’ updates in these areas.

So it wouldn’t come as a great surprise if someone like Powers was interested in the latest new technology from Google.  The company has added a new feature which will bring its Earth software’s 3D perspective to web browsers.  The name for this new invention is Earth view.  This new technology will be easily accessible to anyone who installs the original browser plug-in the company issued in 2008.  Anyone fascinated by technological advancements, like someone such as Brad Powers, may benefit from it to view borders of mountains, hills and world canyons in a very striking way.